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    Elusive Signs Bruce Nauman Works with Light

    Milwaukee Art Museum

    Intrigued and inspired by the neon beer signs on shopfronts in his San Francisco neighborhood, Bruce Nauman created his first neon piece, Window or Wall Sign, in 1967. He wanted, he said, to achieve "an art that would kind of disappear--that was supposed to not quite look like art." Light offered Nauman a medium both elusive and effervescent, but one that could also aggressively convey a message. Over the first three decades of his career, Nauman used the medium of light to explore the twists and turns of perception, logic, and meaning with the earnest playfulness that characterizes all his art. Elusive Signs focuses on the discrete body of Nauman's work that uses neon and fluorescent light in signs and room installations, and includes images of nearly all Nauman's work with light. After Window or Wall Sign, Nauman embarked on a series of neons that grappled with the semiotics of body and identity, and with My Name as Though it Were Written on the Surface of the Moon (1968), he forces the viewer to contemplate the role of naming in forming identity. Language--signs and symbols--plays an important role in Nauman's art.